Can a successful salesperson do either of these sales roles? No, as very different people are capable of doing these two jobs properly. Using SIP we can see these differences in capability very clearly but it is not so obvious observing BDM’s and account managers in the wild. Continue reading →
A illustration of the percentage of the population who can prospect either totally independently or with some systems support versus the vast majority who simply cannot. With SIP it is possible to identify the minority who can prospect before hiring. Continue reading →
PLEASE STOP READING RÉSUMÉS – THEY ARE BAD FOR YOUR BUSINESS Résumés or CV’s provide no insight into whether a candidate can sell. SIP will clearly identify their selling capacity even before you met them and show you whether they will fit into your team saving you hundreds of hours in lost recruitment and training time and tens of thousands in lost revenue. Continue reading →
A few simple cues and small adjustments in how you relate to others can improve your life, at work or socially. When a group of people are laughing each person looks at the individual he or she likes the most … Continue reading →
I get asked this question a lot as it seems the best way to ‘ease’ young or inexperienced people into the world of real estate. But why waste their energy if you know from their SIP results that they are capable of prospecting from the first week and becoming profitable members of the sales team within months?
This is a great idea ONLY if it is a busy reception where they have plenty of interaction with the public so they can start evolving their communications and rapport skills. The high-speed variable nature of a busy reception will energies them making them great representatives of your business.
However, in any downtime or if the reception is always quiet, they should NOT be doing real admin/PM work as they will:
1. be bad at it, no matter how often you show them and upset the PM staff
2. get discouraged that they shouldn’t be in RE when what they shouldn’t be is doing detailed admin work and so you will waste their early enthusiasm which often gets people through the barren start-up stage of sales.
3. leave you as they will feel useless, but with a strong EXP score, they will have the courage to leave and find something better. They have poor memories of your business and may harm your reputation as they will become a good salesperson somewhere.
With digital payments and mobile phones, most offices do have very quiet reception desks. In that case, you could have them share reception with someone who is a real admin person and do sales work in the other half of their time, like;
1. Being a leasing officer, ie showing rental property and general making phone calls to set up things for the PM’s. Again, don’t expect them to be good at processing the applications.
2. Prospecting for either sales or management
3. Out doorknocking and expanding the database for the business. If they did two half days a week that could be hundreds of new contacts over a few months and get them into great prospecting habits for when they are ready to be in sales.
If you have hired using SIP, no matter their age or background, they will take selling including cold calling with minimal angst and be productive members of your sales team within months.
Feeling stuck? Yearning for more motivation as if this is something we can directly increase like adding fuel to a petrol tank. But it is not how good we feel, but how well we plan that will start and sustain activity. No matter how excited you feel about your goals, it is impossible to stay in action without clarity about the what, why and how of doing. Continue reading →
Why staying in your misery is the first step to happiness. While your filled with pain and fear your brain will struggle fitting lovely positive new stuff in anywhere. Until you clear the horrible stuff, no amount of ‘positive’ thinking can help, as these thoughts have nothing to latch on to. Continue reading →
What we say to ourselves is often an echo of what other people said to us that we accepted as true. It is hard to let go of a belief unless you have some evidence that it is wrong. To get this evidence, sometimes you need to learn new skills first. Continue reading →
Most business owners falsely assume that investment potential is based on having an innovative product or service. However, we have all seen the craziest business opportunities get funding on Shark Tank solely because of the leader in the business. … Continue reading →
When we think of poor recruitment outcomes it is easy to imagine the financial loss on salaries, resources and training that hiring the wrong person costs you. But there are real issues from even interviewing the wrong ones that can have a subtle but potentially more devastating effect on your business. Find out how SIP can shield from all of these. Continue reading →