Answer:

Things I know about sales candidate activity on SEEK: Sunday to Thursday are better than Friday and Saturday.

There are less adverts released on both Saturday and Sunday. As more adverts are released your own advert gets pushed down. This is really important to the success of your advert as candidates don’t need to go past page one to find good jobs to apply for in most markets. For this reason we always pay the extra $20 to be at the very top for a full week even in categories where we don’t get pushed off page one for a week or more naturally.

So if the objective is to maximise candidate enquiry the longer you can stay at the top on a good candidate activity day the better…so combined that makes Sunday better (equally good day as Wednesday and Thursday for candidate traffic but lesser new jobs pushing us down). That is why we recommend we wait till Sunday if possible. I organise my adverts during the week and load them to SEEK but press ‘play’ on Sunday when I get up. It takes me 2 min.

All of that is my knowledge of how candidates behave in sales roles. I am assuming a similar pattern for admin roles as currently in Sydney there are 186 ‘ sales’ roles versus 150 for ‘Administration’.

Next Q&A: What does the “High Expectations” score in SIP say about Sales Skills?